Wholesalers/Resellers please click HERE
Bulk
discounts with very low minimums
|
Over 1100 SOLD!!!
Order Book direct from the author
SPRING SALE! $19.50
Same day USPS Priority Mail Shipping
|
NEW!!! The official...
ART FESTIVAL GUIDE CHATTER
Join the discussion group
for all Art Festival Artists & Crafters
All
About the Book (click on the covers above to see a larger
version)
"I had been mulling over the idea of writing a guide
for artists who want to embark on the awesome adventure of entering
the art festival circuit. Mulling didn’t get it done, so
I planned to start during those rare lulls in this business (Lesson
1: Art Festivals are addicting), perhaps during the summer months.
Then it occurred to me that the best time to get this done was
during the time when I am most engaged in these wonderful events,
right in the thick of things, so to speak.
So I jotted
down some notes on a scrap of paper between customers, then I proceeded to
wash the scrap of paper in the laundry along with a rare two-dollar bill also
residing in my jeans pocket, probably since 1978. Undaunted by such minute
obstacles (Lesson 2: Every obstacle is minute and surmountable) I rewrote the
notes subsequently between festivals and this time I was able to hold on to
that little piece of paper. Loosely organized and flexible, the outline itself
became an analogy for how these festivals go most of the time and also the
best basic advice I can possibly give someone, that is, loosely organized and
flexible.
Consequently,
this book is a loosely organized and flexible guideline of how
to successfully (key word) launch a career as an art festival
artist. Although everyone will do different art, the basics covered
in the coming chapters should be a good solid blueprint on how
to go about taking the first step. Once you learn the basics and
get a couple of festivals under your belt, you will be able to
come up with your own strategies and follow your own lead. I should
also say that I don’t do everything that I talk about, but
I have seen other successful artists who do. I still learn something
new every festival, and hopefully I also teach someone new a few
tricks of the trade.
You will
note from time to time that there is an artist-bias to the book (that’s
as opposed to crafter, much more on that later). Right you are. I am an artist
and I consider everyone I have ever met in art festival artists. I
think many so-called craftspeople of all kinds are artists (although some are
not) and so I will call everyone “artist,” just to be all inclusive
and efficient. We will get to the matter of diversity of art shows and diversity
of art and craft, but for now know that when I say artists and art I also mean
craftspeople and craft. My own woodcut printmaking is a hybrid of the two as
I design, carve, and print from blocks of wood, and I consider the artist/crafter
division a bit silly. My own experience is neither with very high end nor very
low end products but somewhere in the middle. I have talked to hundreds of
artists and craftspeople and the guidelines in this book can loosely apply
to all, as they were learned by observing and listening to all.
This
book is not a step-by-step exact procedural methodology.
It is merely a guide, a helping hand that will guide you through
an art festival, before, during and after. There are a thousands
variations of any one of the guidelines I offer and I will try
to point those out as I go along. Take some of them to heart, discard
what doesn’t suit you and, most of all, learn by doing on
your own— and by observing. I am certainly not claiming this
is the only, let alone the right way to do things.
As I have learned through the years, there are many ways to approach
the business of selling art in art festivals. And for goodness
sakes, take it all in good humor, because you will need plenty
of that to get through your first art festival and every festival
after that."
View
and Download Previews
To view: click on the links to
view a preview in a new browser window
To download: Windows users right click (Mac users Control-click)
an icon and choose Save Target As... from the pop-up menu. Alternatively
click on the link, and save or print the preview.
|
Art Festival Guide
Table
of Contents
|
|
Introduction
About the Book
|
Chapter 1
The Nature
of the Business
|
Chapter 3
Finding and Choosing Shows
|
Chapter 6
Marketing & Sales
|
Chapter 8
Setting Goals and Fine Tuning
|
Glossary
Commonly used terms
|
Where
to Buy the Book
For those of you allergic
to online purchases or wishing to buy bulk or discounted copies
just
email me at author
artfestivalguide.info
Direct from the publisher print
$22.90
Published
on demand. Delivery in 4-7 days.
Go to my store front $22.90 
http://stores.lulu.com/mariarango
The book is now available through WWW.AMAZON.COM
Just go to http://www.amazon.com and search for the title.
After February
2007 the book should be available in brick and mortar booksellers
such as Barnes
& Noble, Borders and most others. If you cannot find the
book at your favorite bookstore, ask them to order it for you
with this information:
Title: The Art Festival Guide: The Artists's Guide to Selling
in Art Festivals
Printed: 212 pages, 8.5" x
11",
perfect binding, 60# white interior paper, black and white
interior ink , 100# white exterior paper, full-color exterior
ink, softcover
ISBN: 978-1-4303-1976-4
Publisher: Lulu.com
Copyright: © 2007 by Maria Arango
Language: English
Country: United States
Edition: First Edition
